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This article is not about failure but success. Your success. Did you know that simply by varying your Sales Pages headline, you may want reap 300 to 600% in sales? If your Sales Pages headline won't grab the prospects attention, and rivet his eyes in to the message being presented, then you will lose his fascination with 3 seconds, and he/she will move ahead.
Is this easier said than done? You better believe it is. Truth is, I let my prejudices arrive at me today as I am writing this. I should have waited to find out how other folks reacted before I put my two cents in. Instead, I opened my big mouth and had it handed to me in pieces. I admit, I was surprised that a majority of people didn't find a problem with it, but again, it doesn't matter. What matters is that I let my own feelings cloud my judgment.